Thursday, September 23, 2010

How Do I Network? Tonight, KC Connect Has a Solution

Networking is a vital business strategy that every entrepreneur must develop.  When small businesses connect with others, tight-knit bonds can form and morph into enduring relationships with the right people.  And when entrepreneurs network with the right people, more businesses can flourish.

But how does an entrepreneur network?  Networking can come in many different shapes; from the power of LinkedIn and other social networking sites, to the joining of networking clubs.  But most importantly, the best networking opportunities come in the form of networking events.

Tonight, entrepreneurs and small business owners have a Kansas City networking opportunity that can potentially lead to a powerful string of relationships. At 5:30pm this evening, Congressman Emanuel Cleaver is hosting KC Connect—a new networking event series that occurs every fourth Friday. KC Connect is all about uniting today’s hard-working, young, urban professionals and so that they have the opportunity to network, connect with one another, express themselves, and find common ground.  Tonight’s event takes place at the American Jazz Museum from 5:30-7:30 with hor d’eurves, a cash bar, and the sounds of DJ Beatbroker, all the while connecting Kansas City business professionals to one another. 

Entrepreneurs are encouraged to attend KC Connect
in order to network with business professionals.

Networking is an effective business strategy, but only when done right.  When entrepreneurs network, they must step outside of the box and connect with people of various businesses, not just those that are within their own particular areas.  It's best to never let anyone go without talking to them, even for a few minutes.  It's important to chat with a neighbor, a person waiting in line, an old professor, or friends of friends.  When networking, be sure to keep in touch with your particular network on a consistent basis whether that be through phone calls, e-mails, LinkedIn messages, or events. 

The cliche phrase "it's not what you know, it's who you know" does stand true.  However, for entrepreneurship, we must tweek it to "it's what you know and who you know".  So seize this opportunity, Kansas City entrepreneurs, and attend KC Connect.  This is the perfect chance to meet the right people, develop a strong network, promote products and services, and tap into wider business groups.  Besides, you never know who you're going to meet!

Written by Allison Way, writer and videographer for Think Big Partners and bizperc, two of Kansas City's newest entrepreneurial resources. To read more of Allison's articles, check out the Entrepreneurship Examiner.

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