Monday, June 20, 2011

Design Research University Comes to Kansas City

Developing an innovative and creative mind sounds difficult, but it can actually be fun.  The days of being "born creative" are over.  Now, you can develop an innovative and creative mind by attending Design Research University once a week for eight weeks.
Insight inspired innovation is a pathway to generating new business opportunities through a deep understanding of what is valued most by your customers and your company.  Innovation and creativity can take your business to the next level.  And better innovation can come to your business this summer through DRU.
Design Research University is coming to Kansas City every Monday from 8:30AM until 12:00PM from July 11th to August 29th.  The workshop will take place at bizperc (1800 Baltimore, Kansas City, MO). To learn more information about DRU, check out the course schedule below:
WEEK ONE: An overview of design research.  What?  Why?  How?
WEEK TWO:  Problems. Finding and framing.
WEEK THREE:  Know your network.  Identifying stakeholders and mapping the research process.
WEEK FOUR: Discovery. Observation and immersion.
WEEK FIVE: Discovery. Interviewing.
WEEK SIX:  Discovery.  Facilitating and moderating groups.
WEEK SEVEN:  Data analysis. Connecting the dots.
WEEK EIGHT: Insight translation and integration.
Interested?  Be sure to check out or call 913-396-2799 for more information. One thing is for sure; Monday will suddenly become your favorite day of the week with Design Research University!
Written by Allison Way.

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