Picture a yard full of 50 pink flamingos. Chances are, you can’t
help but smile...or at least feel a little warm and fuzzy inside.
That very image inspired Tiffiney Baumgarden to create a new
clothing line known as Mingo Ink.
Mingo Ink is a t-shirt line that encourages people to be their unique selves—and
proclaim exactly what they believe in. Each
Mingo Ink shirt displays a quote on its front that explains what each wearer
believes in most. The t-shirts are
adorned with quotes such as “believes in possibility”, “believes in happily
ever after” even “believes in karma”.
And apparently, Tiffiney, founder of Mingo Ink, should bear a
shirt that reads “Believes in entrepreneurship.” As a
part of her clothing line’s mission, 10% of all Mingo Ink profits go straight
to the support of local startups. Yeah,
we think it’s safe to say that Tiffiney means business—and believes in it.
The
Face behind the Ink
Tiffiney Baumgarden grew up in an entrepreneurial household, so
she’s no stranger to startups or hard work. Her mother is part-owner of a local
Kansas City boutique known as La~de~da.
With exposure to the worlds of entrepreneurship and fashion at a young age,
Tiffiney quickly gained the confidence to start her own clothing line. Tiffiney
said she loved working in the boutique, but “wanted something that was
completely mine”.
Thinking
Big
Tiffiney plans to expand the Mingo Ink clothing line in the coming
months. “I want to start a winter line and a children’s line”, she explains. “How
cute would a onesie be that says ‘I believe in fairy tales?’”
Adorable, of course.
Right now, Tiffiney’s main goal is to build up Mingo Ink’s brand
recognition. She wants her shirts to be instantly recognizable so someone can
see a shirt and say, “Oh, that’s a Mingo Ink!” We like that Think Big
approach. Who knows? Maybe I’ll purchase a t-shirt that proclaims “believes
in Thinking Big” to help spread the word.
Words
of Wisdom for Entrepreneurs Everywhere
When asked what advice she would give other entrepreneurs out
there, Tiffiney responded:
“You have to 120% believe in what you’re doing.”
Regardless of the stories we all hear of failed startups, it’s
important to believe your business
will be the one that makes a difference.
Tiffiney also added a more humorous approach to her entrepreneurial
advice: “Don’t be afraid of being that annoying person!” Wherever Tiffiney goes, she tells people
about her new product. Outreach is critical—and if she wants brand recognition,
that’s how she’s going to get it!
Tiffiney knows what it takes to start a business. She grew up
always hearing, “go big or go home”...and most importantly, she listened.
Tiffiney is thinking big, are you?
What do you believe in? View
the Mingo Ink store and purchase your belief today: Mingo Ink store.
love it! go big or go home! good advice!
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